The Insights dashboard gives you more insights on the content that users view on your Page.
- Page Views: Total number of views of your Facebook Page, during the date range you specified.
- Tab Views: Number of views that each tab on your Page received when logged-in users visited your Page, during the date range you specified.
- External Referrers: Number of views coming from the top referring external domains sending traffic to your Page, during the date range you specified.
- Media Consumption: After you post a Facebook video, a photo, or an audio clip, users are able to click to consume that piece of content. This data corresponds to number of views of that your videos, photos and audio clips received on that day, during the date range you.